Re: [OT] Half completed orders
This WebDNA talk-list message is from 2005
It keeps the original formatting.
numero = 62581
interpreted = N
texte = Daryl Mitchell wrote:> I am reminded of a financial institution whose marketing department > wanted us to build a site for their marketing department to sell > promotional items to their branches. They also wanted us to track > logins, which would be required to use the site, and to report abandoned > carts so that they could contact the customer and question them as to > why they did so. I was reluctant to build this "Big Brother" feature as > I called it, and suggested their customers might be disturbed and > offended at their activities being so closely watched. They decided > that it might indeed dissuade customers from using the site altogether, > so they abandoned the idea.> > I like John's suggestion of a survey. Interrogating specific customers > about abandoned carts could likely be interpreted as an invasion of > privacy.> > ------> Daryl Mitchell, E-Business SpecialistDaryl, I to have looked into the souls of these types of corporate marketingexecs.... oh the spectacle. ;-)Seriously, it does come down to the decisions of those that have power overus. We can only suggest most of the time. However, being that we are smarterthan those around us, there is much to be said for creative reasoning whysomething is just not a good idea. ;-)And John, I agree, but I don't think anything you mentioned precludes thetaking of the payment details to be the last step. My point really is thatpeople are, much of time, willing to enter all kinds of info in a checkoutprocess... but when they get to the CC info, this choice determines theseriousness of the buyer.Donovan-- =o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o DONOVAN D. BROOKE Euca Design Center <-Web Development (specializing in eCommerce), -> <- Graphic Design, Custom Tags and Labels -> ADDRESS:> Donovan Brooke Euca Design Center 1871 HWY MM Fitchburg, WI 53575 PH:> 1.608.835.2476 Web:> http://www.egg.bz http://www.euca.us =o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o-------------------------------------------------------------This message is sent to you because you are subscribed to the mailing list
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Associated Messages, from the most recent to the oldest:
Daryl Mitchell wrote:> I am reminded of a financial institution whose marketing department > wanted us to build a site for their marketing department to sell > promotional items to their branches. They also wanted us to track > logins, which would be required to use the site, and to report abandoned > carts so that they could contact the customer and question them as to > why they did so. I was reluctant to build this "Big Brother" feature as > I called it, and suggested their customers might be disturbed and > offended at their activities being so closely watched. They decided > that it might indeed dissuade customers from using the site altogether, > so they abandoned the idea.> > I like John's suggestion of a survey. Interrogating specific customers > about abandoned carts could likely be interpreted as an invasion of > privacy.> > ------> Daryl Mitchell, E-Business SpecialistDaryl, I to have looked into the souls of these types of corporate marketingexecs.... oh the spectacle. ;-)Seriously, it does come down to the decisions of those that have power overus. We can only suggest most of the time. However, being that we are smarterthan those around us, there is much to be said for creative reasoning whysomething is just not a good idea. ;-)And John, I agree, but I don't think anything you mentioned precludes thetaking of the payment details to be the last step. My point really is thatpeople are, much of time, willing to enter all kinds of info in a checkoutprocess... but when they get to the CC info, this choice determines theseriousness of the buyer.Donovan-- =o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o DONOVAN D. BROOKE Euca Design Center <-Web Development (specializing in eCommerce), -> <- Graphic Design, Custom Tags and Labels -> ADDRESS:> Donovan Brooke Euca Design Center 1871 HWY MM Fitchburg, WI 53575 PH:> 1.608.835.2476 Web:> http://www.egg.bz http://www.euca.us =o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o=o-------------------------------------------------------------This message is sent to you because you are subscribed to the mailing list .To unsubscribe, E-mail to: To switch to the DIGEST mode, E-mail to Web Archive of this list is at: http://webdna.smithmicro.com/
Donovan Brooke
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